Now Writing. Why I’m Starting (Again) Now…

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This article from late 2020 is a very personal insight into my own struggle with discipline and perfectionism. I’m republishing it because its lessons are universal. Transforming a company towards AI is not just a technical, but also a personal challenge for you as an entrepreneur. It requires courage, persistence, and the acceptance that not everything has to be perfect from the start. This text shows: I understand this process because I’m living it myself. It’s proof of the ‘mentor’ side of my work.

Why I’m starting (again) now to write every day.

For several years, I’ve wanted to run my own blog and podcast. I have published a few articles so far, but honestly, that was far too little. Even though I kept resolving to write and even scheduled time for it, not much happened.

It’s not that I’m lazy and would rather watch Netflix. Quite the opposite.

Looking back, I’d say two main factors—apart from a lack of discipline—kept my blog from growing.

My Time Management Prevented Me from Writing

First and foremost, the writing timeboxes I scheduled weren’t consistent enough. I always scheduled writing when there was a gap in my calendar. There were no regular times. I also didn’t consider my creativity and energy levels. Big mistake.

So what had to happen, happened. Either something else was more urgent and had to be done at that moment, or—worse—when I finally sat down to write, I was too exhausted or distracted to put anything meaningful on paper. That was even more frustrating than not having the time to write at all.

Who’s Supposed to Read This, and Why?

The next, maybe even bigger blocker was my perfectionism. Or more precisely, my impostor syndrome.

It started with finding topics. Whenever I had an idea, my self-doubt would come running. Am I even allowed to write about this? Would anyone want to read it? Who cares?

Of course, I did have some great ideas (at least in my opinion). I even pictured what I could write about while driving, in the shower, or between meetings. But it almost never happened. See point 1: I didn’t have fixed times for writing.

And Now?

Enough with the excuses and complaining.

Now I’m writing. Every day, at least Monday to Friday.