The most important mistake to avoid in your first AI project

Start with customer problems, not cool tools - avoid expensive tech toy syndrome

Many start from the tool, not from the customer. That’s wrong. You should always ask yourself first: “What annoys my customers most about our service?” Then you look whether AI can solve exactly these annoyances.

What you can learn from this: AI is only valuable when it helps your customers. Everything else is expensive tech toy syndrome.